{"id":20161,"date":"2016-07-07T00:51:58","date_gmt":"2016-07-07T00:51:58","guid":{"rendered":"https:\/\/www.thefranchiseking.com\/?p=20161"},"modified":"2016-09-27T18:00:10","modified_gmt":"2016-09-27T18:00:10","slug":"local-bar-owners-furious-after-dairy-queen-launches-happy-hour","status":"publish","type":"post","link":"https:\/\/www.thefranchiseking.com\/local-bar-owners-furious-after-dairy-queen-launches-happy-hour","title":{"rendered":"Local Bar Owners Furious: Dairy Queen Launches A Happy Hour"},"content":{"rendered":"<p><a href=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/face-40044_640.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-20165\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/face-40044_640.png\" alt=\"local bar owners are furious dairy queen launches a happy hour\" width=\"597\" height=\"640\" srcset=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/face-40044_640.png 597w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/face-40044_640-280x300.png 280w\" sizes=\"auto, (max-width: 597px) 100vw, 597px\" \/><\/a><\/p>\n<p>(<em>An furious local bar owner<\/em>)<\/p>\n<p>Your local <strong>Dairy Queen\u00ae<\/strong> frozen dessert <a title=\"franchise business ownership\" href=\"https:\/\/www.thefranchiseking.com\/franchise-ownership-pros-cons\"><strong>franchise business<\/strong><\/a> wants you to spend your money at <em>their<\/em> Happy Hour instead of at <a title=\"belmont ma bars\" href=\"https:\/\/www.yelp.com\/biz\/conleys-pub-and-grille-watertown\" target=\"_blank\"><strong>Conley&#8217;s Pub &amp; Grill<\/strong><\/a>-or whatever the name of your local watering hole is. Makes perfect sense. Who <em>wouldn&#8217;t<\/em> want to chase down a couple of Premium Fruit Smoothies for $2 each, instead of 3 fingers of <strong>Cutty Sark\u00a0<\/strong>for $6?<\/p>\n<p>I&#8217;m not kidding. Dairy Queen <em>just<\/em> launched a \u201c<em>Hardest Working Happy Hour<\/em>,\u201dand your local franchisee wants you to check it out. (<em>While local bar owners don&#8217;t.<\/em>)<\/p>\n<p>&nbsp;<\/p>\n<h2>Dairy Queen Press Release<\/h2>\n<p><em>The Berkshire Hathaway (NYSE: BRK.A and BRK.B) company is offering DQ\u00ae fans the choice of a new Vanilla, Salted Caramel or Mocha flavored Iced Coffee; new OREO\u00ae, Caramel Chip or Midnight Mocha DQ Ultimate Frapp\u00e9s; and Strawberry Banana, Tripleberry\u00ae, Mango Pineapple and the new Strawberry Watermelon Orange Julius\u00ae Premium Fruit Smoothies at one of the best values in the industry. The small flavored Iced Coffees are only $1. The small, blended to perfection new DQ Ultimate Frapp\u00e9s and small Orange Julius\u00ae Premium Fruit Smoothies are just $2 weekdays from 2 to 5 p.m. at participating locations. While the beverages are available all day, they are value priced only during Happy Hour.<\/em><\/p>\n<p>\u201c<em>This is our biggest beverage launch ever and happy hour is a very competitive day-part across all restaurant brands. We\u2019ve really differentiated ourselves from other QSR and beverage competitor happy hour programs by creating a stir in our space with variety, value and taste<\/em>,\u201d said Barry Westrum, executive vice president of Marketing for American Dairy Queen Corporation. <em>(ADQ)\u00a0<\/em><a title=\"dq press release\" href=\"https:\/\/www.businesswire.com\/news\/home\/20160523005288\/en\/Dairy-Queen%C2%AE-System-Coffee-Business\" target=\"_blank\"><strong>Read more<\/strong><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2>DQ Targeting Late Afternoon Customers<\/h2>\n<p>The executive team at <a title=\"dq\" href=\"https:\/\/www.dairyqueen.com\/\" target=\"_blank\"><strong>Dairy Queen<\/strong><\/a> is targeting workers who may want to pop-in for a refreshing cold coffee drink or smoothie after a harried day at the office. The company introduced a line of cold coffee drinks last month.<\/p>\n<p>What do you think?<\/p>\n<p>Can you see yourself stopping in your local Dairy Queen store&#8217;s Happy Hour for a refreshing cold non-alcoholic drink after a stressful day at the office?<\/p>\n<p>And, are you more tempted\u00a0(<em>now<\/em>)\u00a0to look into <a title=\"own a business\" href=\"https:\/\/www.thefranchiseking.com\/franchise-ownership-second-thoughts\"><strong>owning<\/strong><\/a> a Dairy Queen franchise business because they&#8217;re getting into the cold coffee business?<\/p>\n<p>Finally, if you&#8217;re a local bar owner, how furious are you? Do you kind of wish Dairy Queen would get out of your late-afternoon space?  <\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>(An furious local bar owner) Your local Dairy Queen&reg; frozen dessert franchise business wants you to spend your money at their Happy Hour instead of at Conley&rsquo;s Pub &amp; Grill-or whatever the name of your local watering hole is. Makes perfect sense. Who wouldn&rsquo;t want to chase down a couple of Premium Fruit Smoothies for [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":20165,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[18,28],"tags":[1739,1740],"class_list":["post-20161","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-and-drink-franchises","category-franchise-news","tag-dairy-queen","tag-happy-hour"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Local Bar Owners Furious: Dairy Queen Launches A Happy Hour &#8212; The Franchise King\u00ae<\/title>\n<meta name=\"description\" content=\"A lot of local bar owners are furious after Dairy Queen decided to launch a &quot;Hardest Working Happy Hour&quot; at their franchise business locations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefranchiseking.com\/local-bar-owners-furious-after-dairy-queen-launches-happy-hour\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local Bar Owners Furious: Dairy Queen Launches A Happy Hour\" \/>\n<meta property=\"og:description\" content=\"A lot of local bar owners are furious after Dairy Queen decided to launch a &quot;Hardest Working Happy Hour&quot; 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Finally, he's been in franchising close to 25 years.","email":"joel@thefranchiseking.com","telephone":"2168312610","legalName":"Franchise Selection Specialists Inc.","foundingDate":"2002-01-20","taxID":"20-1184045","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/www.thefranchiseking.com\/#\/schema\/person\/b560fd324f6df9be52ac875e631beb66","name":"Joel Libava","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/0c74981307dba3f4970cdf8359a1b2fc6ffe7721a2e3d1001acd9ac59db6ed61?s=96&d=mm&r=pg","url":"https:\/\/secure.gravatar.com\/avatar\/0c74981307dba3f4970cdf8359a1b2fc6ffe7721a2e3d1001acd9ac59db6ed61?s=96&d=mm&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0c74981307dba3f4970cdf8359a1b2fc6ffe7721a2e3d1001acd9ac59db6ed61?s=96&d=mm&r=pg","caption":"Joel Libava"},"description":"I\u2019m The Franchise King\u00ae, Joel Libava. I'm the author of two helpful books on researching and buying a franchise. In addition, I'm a Franchise Ownership Advisor with 20+ years of experience working 1-on-1 with people interested in buying a franchise, safely. Subscribe to my free VIP Franchise Newsletter.","sameAs":["https:\/\/www.thefranchiseking.com","https:\/\/www.instagram.com\/thefranchchiseking1","https:\/\/linkedin.com\/in\/joellibava","https:\/\/in.pinterest.com\/franchiseking\/","https:\/\/www.youtube.com\/JoelLibava"],"knowsAbout":["Franchising"]}]}},"_links":{"self":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/posts\/20161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/comments?post=20161"}],"version-history":[{"count":0,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/posts\/20161\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/media\/20165"}],"wp:attachment":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/media?parent=20161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/categories?post=20161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/tags?post=20161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}