{"id":30745,"date":"2019-08-19T21:11:10","date_gmt":"2019-08-20T01:11:10","guid":{"rendered":"https:\/\/www.thefranchiseking.com\/?p=30745"},"modified":"2024-05-06T09:25:45","modified_gmt":"2024-05-06T13:25:45","slug":"are-your-expectations-realistic","status":"publish","type":"post","link":"https:\/\/www.thefranchiseking.com\/are-your-expectations-realistic","title":{"rendered":"Looking To Buy a Franchise? Are Your Expectations Realistic?"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"414\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/looking-to-buy-a-franchise-620x414.jpg\" alt=\"are you looking to buy a franchise?\" class=\"wp-image-30790\" srcset=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/looking-to-buy-a-franchise-620x414.jpg 620w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/looking-to-buy-a-franchise-320x213.jpg 320w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/looking-to-buy-a-franchise-768x512.jpg 768w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/looking-to-buy-a-franchise-600x400.jpg 600w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/looking-to-buy-a-franchise.jpg 1000w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>I&#8217;m finding that a lot of would-be franchise owners <strong>have <em>un<\/em>realistic expectations<\/strong>. Some of these expectations have to do with the business model of <a href=\"https:\/\/www.thefranchiseking.com\/the-ultimate-guide-to-the-world-of-franchising\">franchising<\/a> itself. The &#8220;<em>Business in a Box<\/em>&#8221; mentality.<\/p>\n\n\n\n<p>In addition, a lot of today&#8217;s franchise buyers are expecting to get excited about the franchise opportunities they find. Like <em>really<\/em> excited. <\/p>\n\n\n\n<p>Finally, some of my clients have unrealistic expectations <a href=\"https:\/\/www.thefranchiseking.com\/franchise-opportunity-residual-income-stream\" target=\"_blank\" rel=\"noopener\">income<\/a>. Especially when it comes to replacing their incomes quickly. Let&#8217;s discuss all three. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-business-in-a-box-mentality\">The Business-in-a-Box Mentality<\/h2>\n\n\n\n<p>When you&#8217;re looking for a franchise to own, part of the problem is you may expect almost everything to be set up for you.  <strong>That&#8217;s because you&#8217;ve been told that a franchise business is a &#8220;<\/strong><em><strong>Business-in-a- box<\/strong><\/em><strong>.&#8221; <\/strong><\/p>\n\n\n\n<p>Sorry. There&#8217;s no such thing. <a aria-label=\"Read (opens in a new tab)\" href=\"https:\/\/www.carolroth.com\/blog\/franchise-opportunities-about-those-businesses-in-a-box\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-getting-excited-about-a-franchise-opportunity\">Getting Excited About A Franchise Opportunity<\/h2>\n\n\n\n<p>As you<strong><a href=\"https:\/\/www.thefranchiseking.com\/are-you-actively-searching-for-a-franchise-to-buy\"> <\/a><\/strong><a href=\"https:\/\/www.thefranchiseking.com\/are-you-actively-searching-for-a-franchise-to-buy\">look around for a franchise to own<\/a>, is it possible you&#8217;ll find one that really excites you? Sure. It&#8217;s <em>possible<\/em>.<\/p>\n\n\n\n<p>That said, I only remember a few times (<em>during the past 23 years<\/em>) that my clients have been truly excited about the franchises they were investigating.<\/p>\n\n\n<p><a href=\"https:\/\/www.thefranchiseking.com\/senior-care-services-franchise\" target=\"_blank\" rel=\"noopener noreferrer\">Here&#8217;s a Senior Care Franchise Opportunity<\/a> To Get Excited About<\/p>\n\n\n<p>Now, I&#8217;m not talking about the excitement my clients have as they go though the process. Almost everyone gets excited about <em>potentially<\/em> becoming their own bosses.  <\/p>\n\n\n\n<p>On the contrary, I&#8217;m referring to a handful of clients who have enthusiastically told me in one way or another that they &#8220;<em><a href=\"https:\/\/www.thefranchiseking.com\/how-to-know-if-youve-found-the-perfect-franchise\">found the perfect franchise<\/a><\/em>!&#8221; As in, &#8220;<em>Joel&#8230;Joel&#8230;I found a franchise that will be huge in my area, and <strong>I know<\/strong> I can make it a big success<\/em>! <em>It&#8217;s perfect<\/em>!&#8221;<\/p>\n\n\n\n<p>Again, it&#8217;s <em>possible<\/em> you&#8217;ll find a franchise or two that excites you right away. But it&#8217;s not likely.<\/p>\n\n\n\n<p>Instead, what usually happens (<em>with my clients<\/em>) is they request information from several franchises that seem interesting-and match their skill sets and their dominant personal traits, and they get excited* about the opportunities <a href=\"https:\/\/www.thefranchiseking.com\/franchise-ownership-isnt-for-everyone\">when they learn more about them<\/a>.<\/p>\n\n\n\n<p>*This &#8220;<em>excitement<\/em>&#8221; isn&#8217;t normally of the &#8220;<em>jumping up and down<\/em>&#8221; variety. <\/p>\n\n\n\n<p>Instead it&#8217;s somewhat subdued until needed facts are gathered through proper research techniques. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.thefranchiseking.com\/definitive-guide-to-franchise-research\">Learn Proper Franchise Research Techniques<\/a><\/p>\n\n\n\n<p>To summarize, you may not get excited (<em>right away<\/em>) about a franchise until you have enough information-and enough facts to warrant your excitement.    <\/p>\n\n\n\n<p>Are you comfortable with that?<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"413\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/income-expectations-620x413.jpg\" alt=\"are your expectations realistic for franchise ownership?\" class=\"wp-image-30788\" srcset=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/income-expectations-620x413.jpg 620w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/income-expectations-320x213.jpg 320w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/income-expectations-600x400.jpg 600w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/income-expectations.jpg 640w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-are-your-income-expectations-realistic\">Are Your Income Expectations Realistic?<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>How much do you think you&#8217;ll make as the owner of a franchise?<\/li>\n\n\n\n<li>How long do you feel it will take you to make money?<\/li>\n<\/ol>\n\n\n\n<p>When it comes to <a href=\"https:\/\/www.thefranchiseking.com\/howmuch-money-can-i-make-in-a-franchisebusiness\">franchisee income<\/a>, expectations matter.<\/p>\n\n\n\n<p>For example, if you&#8217;re coming off a successful career as a middle manager in corporate America, and your annual income has hovered around $200,000, it&#8217;s reasonable to want to make around the same money if you became a franchise owner. But your expectation is based on a &#8220;<em>want<\/em>&#8221; and nothing else. In other words, you <em>want<\/em> to make $200,000 a year. Make sense?<\/p>\n\n\n\n<p>But what if  you found out (<em>after asking the income questions provided in my franchise research guide<\/em>), that it will take 5-6 years to make that kind of money as the owner of the franchise you&#8217;re investigating? What are you going to do? Are you going to give up on that franchise opportunity? <\/p>\n\n\n\n<p>Moreover, what if you can&#8217;t find <em>any<\/em> franchise opportunities you like that can eventually replace your income? Will you stop looking for a franchise and start <a href=\"https:\/\/www.themuse.com\/advice\/10-job-search-tricks-that-will-change-everything-youve-been-doing\">hunting for a job<\/a>?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-bottom-line\">The Bottom Line?<\/h2>\n\n\n\n<p>If you&#8217;re looking to buy a franchise, you need to ask yourself if your expectations are realistic?<\/p>\n\n\n\n<p>Additionally, take a hard look at your &#8220;<em>why<\/em>.&#8221;<\/p>\n\n\n\n<p>Why do you want to become the owner of a franchise?<\/p>\n\n\n\n<p>Is it because you like <a href=\"https:\/\/www.thefranchiseking.com\/be-your-own-boss-have-boss\" target=\"_blank\" rel=\"noopener noreferrer\"><b>the idea<\/b><\/a> of owning a business with a proven model?<\/p>\n\n\n\n<p>Are you looking to buy a franchise because you want to do something that excites you? <\/p>\n\n\n\n<p>Are you hoping to find a franchise opportunity that can replace your income?<\/p>\n\n\n\n<p>All of the above?<\/p>\n\n\n\n<p>Some of the above?<\/p>\n\n\n\n<p>One of the above?<\/p>\n\n\n\n<p>Other?<\/p>\n\n\n\n<p><a href=\"https:\/\/www.thefranchiseking.com\/consultations\">Need Help?<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&rsquo;m finding that a lot of would-be franchise owners have unrealistic expectations. Some of these expectations have to do with the business model of franchising itself. The &ldquo;Business in a Box&rdquo; mentality. In addition, a lot of today&rsquo;s franchise buyers are expecting to get excited about the franchise opportunities they find. Like really excited. Finally, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":30790,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[2119,32],"tags":[1972],"class_list":["post-30745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-find-a-franchise","category-franchise-purchasing","tag-looking-to-buy-a-franchise"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Looking To Buy a Franchise? | What Are Your Expectations?<\/title>\n<meta name=\"description\" content=\"Two important questions: Are you looking to buy a franchise? If so, are your expectations realistic? 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