{"id":35690,"date":"2021-02-24T08:47:24","date_gmt":"2021-02-24T13:47:24","guid":{"rendered":"https:\/\/www.thefranchiseking.com\/?p=35690"},"modified":"2025-01-09T20:34:33","modified_gmt":"2025-01-10T01:34:33","slug":"social-franchising","status":"publish","type":"post","link":"https:\/\/www.thefranchiseking.com\/social-franchising","title":{"rendered":"Is This Social Franchising Idea Too Good To Be True?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"275\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/social-franchising-business-opportunity-620x275.jpg\" alt=\"social franchising\" class=\"wp-image-35703\" srcset=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/social-franchising-business-opportunity-620x275.jpg 620w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/social-franchising-business-opportunity-320x142.jpg 320w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/social-franchising-business-opportunity-768x340.jpg 768w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/social-franchising-business-opportunity.jpg 1000w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>Social franchising, on a purely spiritual level, is a beautiful idea.<strong><a href=\"https:\/\/www.thefranchiseking.com\/franchise-profits-how-long\"> On paper<\/a><\/strong>, I&#8217;m not so sure. Why is that?<\/p>\n\n\n\n<p>Because people with a lot of wealth, in this case, philanthropic investor partners- have their limits. Let me explain. <\/p>\n\n\n<p>&nbsp;<\/p>\n\n\n<h2>Social Franchising And Everytable<\/h2>\n\n\n\n<p><strong><a href=\"https:\/\/www.everytable.com\/franchise\" target=\"_blank\" rel=\"noreferrer noopener\">Everytable<\/a><\/strong> is a 5-year old grab-and-go restaurant business located in Los Angeles.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"413\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising-620x413.jpg\" alt=\"social franchising\" class=\"wp-image-35692\" srcset=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising-620x413.jpg 620w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising-320x213.jpg 320w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising-768x512.jpg 768w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising-1536x1024.jpg 1536w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising-600x400.jpg 600w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/everytable-franchising.jpg 2048w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n<p>(<em>Everytable social franchise image courtesy of their Facebook Page<\/em>)<\/p>\n\n\n<p> Their mission:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>To transform the food system to make delicious, nutritious food accessible to everyone, everywhere.<\/p>\n<\/blockquote>\n\n\n\n<p>That&#8217;s a no-brainer. And now they&#8217;ve decided to use the strength of the franchise <strong><a href=\"https:\/\/www.thefranchiseking.com\/the-ultimate-guide-to-the-world-of-franchising\">model<\/a><\/strong> to make nutritious food more accessible. How? By empowering local entrepreneurs <a href=\"https:\/\/www.thefranchiseking.com\/denver-best-place-start-franchise\" target=\"_blank\" rel=\"noopener\">in cities across the country<\/a>.<\/p>\n\n\n\n<p>According to <strong><a href=\"https:\/\/nextcity.org\/daily\/entry\/this-new-franchise-model-wants-deliver-on-promises-franchising-represents\" target=\"_blank\" rel=\"noreferrer noopener\">Next City<\/a><\/strong>, local residents who want to own their own business can apply to start an Everytable franchise. But here&#8217;s where the franchise model starts to get stretched to its limits.<\/p>\n\n\n\n<p><strong>Wanted: Desire And Talent<\/strong><\/p>\n\n\n\n<p>In the case of Everytable, <strong>prospective franchisees don&#8217;t need to have an up front investment. <\/strong><\/p>\n\n\n\n<p>In addition, unlike most franchise opportunities, would-be franchisees aren&#8217;t required to have a minimum net worth to qualify, nor do they need to have good credit. From what I can tell, the <em>only<\/em> thing they need to have is the desire and the talent to start and grow a local food-service business. <\/p>\n\n\n\n<p>That said, there&#8217;s something else every <a href=\"https:\/\/www.thefranchiseking.com\/the-decision-maker-franchising\" target=\"_blank\" rel=\"noopener\"><b>franchisee<\/b><\/a> gets as part of their franchise startup package. Something crazy. <\/p>\n\n\n\n<p>Something so non-franchise-y&#8230;<\/p>\n\n\n\n<p> But first, what is social franchising?<\/p>\n\n\n\n<p>According to <strong><a href=\"https:\/\/www.franchisedirect.com\/blog\/explainingsocialfranchising\/\" target=\"_blank\" rel=\"noreferrer noopener\">Franchise Direct<\/a><\/strong>:<\/p>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Social franchises are established by people who recognize a problem in society and strive to solve it by using the entrepreneurial principles that make up traditional franchising to create, organize, and manage a venture.<\/p>\n<\/blockquote>\n\n\n\n<p>Now that you know what a social franchise is, you&#8217;ve got to see what Everytable is doing for their franchisees.  <\/p>\n\n\n<p>&nbsp;<\/p>\n\n\n<h2>Everytable Franchisees Receive A Guaranteed Salary<\/h2>\n\n\n\n<p>No&#8230;your eyes are not playing tricks on you. <\/p>\n\n\n<div style=\"width:100%;height:0;padding-bottom:100%;position:relative;\"><iframe loading=\"lazy\" src=\"https:\/\/giphy.com\/embed\/orVa44Oav5WoF1LVOE\" width=\"100%\" height=\"100%\" style=\"position:absolute\" frameborder=\"0\" class=\"giphy-embed\" allowfullscreen=\"\"><\/iframe><\/div>\n<p><a href=\"https:\/\/giphy.com\/gifs\/loop-endless-orVa44Oav5WoF1LVOE\">via GIPHY<\/a><\/p>\n\n\n\n\n<p><\/p>\n\n\n\n<p>In fact, every franchisee will be paid a salary during their 6-12 month training program. A salary???<\/p>\n\n\n\n<p>Moreover, their compensation will be <strong><a href=\"https:\/\/www.thefranchiseking.com\/franchise-business-opportunity-roi\">guaranteed<\/a><\/strong> during their first three years in business. That&#8217;s incredible. And highly unusual. <\/p>\n\n\n\n<p>At this juncture, I&#8217;m guessing that you&#8217;d like to know how much their salary is. I would too, but I couldn&#8217;t find that figure. But whatever that number is, it certainly gives new franchisees breathing room.  <\/p>\n\n\n\n<p><\/p>\n\n\n<p>&nbsp;<\/p>\n\n\n<h2>Will The Everytable Social Franchise Idea Work?<\/h2>\n\n\n\n<p>In my view, it&#8217;s great to see a California community come up with a new way to distribute needed, healthy food to underserved areas. <\/p>\n\n\n\n<p>Not only that, it&#8217;s great that Everytable wants to grow their business through franchising. I&#8217;m all for helping more people get into business. I&#8217;m just not sure the franchise model can withstand this new twist on franchising. <\/p>\n\n\n\n<p><strong>So what do you think?<\/strong><\/p>\n\n\n\n<p>Can this social franchise opportunity perform?<\/p>\n\n\n\n<p>Will awarding franchises to people who don&#8217;t have any of their own money invested in the business work?<\/p>\n\n\n\n<p>Finally, will the philanthropists behind Everytable stay in it for the long-haul?  <\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Social franchising, on a purely spiritual level, is a beautiful idea. On paper, I&rsquo;m not so sure. Why is that? Because people with a lot of wealth, in this case, philanthropic investor partners- have their limits. Let me explain. &nbsp; Social Franchising And Everytable Everytable is a 5-year old grab-and-go restaurant business located in Los [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":35703,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[18,32,56],"tags":[2042,2043],"class_list":["post-35690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-and-drink-franchises","category-franchise-purchasing","category-op-ed","tag-everytable","tag-social-franchising"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Social Franchising: The Everytable Way To Empower Entrepreneurs<\/title>\n<meta name=\"description\" content=\"In this post, The Franchise King\u00ae shares a franchise opportunity in the social franchising niche. 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