{"id":43751,"date":"2023-04-29T17:37:00","date_gmt":"2023-04-29T21:37:00","guid":{"rendered":"https:\/\/www.thefranchiseking.com\/?p=43751"},"modified":"2023-12-01T11:28:34","modified_gmt":"2023-12-01T16:28:34","slug":"risks-buying-franchise","status":"publish","type":"post","link":"https:\/\/www.thefranchiseking.com\/risks-buying-franchise","title":{"rendered":"&#8220;Would It Be Risky For Me To Buy A Franchise?&#8221;"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"465\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-620x465.jpg\" alt=\"the risk of buying a franchise\" class=\"wp-image-43764\" srcset=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-620x465.jpg 620w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-320x240.jpg 320w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-768x576.jpg 768w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-370x278.jpg 370w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-270x203.jpg 270w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-570x428.jpg 570w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-740x555.jpg 740w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises-80x60.jpg 80w, https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/risk-franchises.jpg 1000w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>The young man from Portland, Oregon I talked with wanted to own his own business. <\/p>\n\n\n\n<p>And with only $110,000 to his name (<em>which he didn&#8217;t want to lose<\/em>), he felt that buying a franchise would pose <a href=\"https:\/\/www.thefranchiseking.com\/top-10-ways-to-lower-your-risk-when-buying-a-franchise\">less of a risk<\/a>. But would it?<\/p>\n\n\n\n<p>That&#8217;s what this post is about.<\/p>\n\n\n\n<h2>Perry&#8217;s Scenario<\/h2>\n\n\n\n<p>Perry lives at home. <\/p>\n\n\n\n<p>He works a fairly low-paying 9-5<a href=\"https:\/\/www.thefranchiseking.com\/job-prospects-franchisees\"> job<\/a>. But he wants more. Don&#8217;t we all?<\/p>\n\n\n\n<p>The good news is he&#8217;s an excellent saver, especially for a 22-year old. He&#8217;s been able to amass a little over $100k, and wants to put it to good use. In his case, he wants to use it to start a business. It&#8217;s quite inspiring.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.thefranchiseking.com\/consultations\">Perry arranged a call with me<\/a> to ask if it would be <a href=\"https:\/\/www.thefranchiseking.com\/quotes-on-risk-taking\">risky<\/a> for him to buy a franchise. <\/p>\n\n\n\n<p>Before I answer, what do you think about <strong>franchise risks<\/strong>?<\/p>\n\n\n\n<h2>The Risks Of Buying A Franchise<\/h2>\n\n\n\n<p>Let&#8217;s get this out of the way. <\/p>\n\n\n\n<p>It <strong>is<\/strong> risky to buy a franchise. Especially if you&#8217;re thinking of doing it without being in a position (<em>financially<\/em>) to do it. I know what you&#8217;re thinking. <\/p>\n\n\n\n<p>&#8220;<em>Wait Joel. Perry has $110,000. That seems like enough<\/em>.&#8221;  <\/p>\n\n\n\n<p>It&#8217;s not. Here&#8217;s why.<\/p>\n\n\n\n<p>First off, the franchise opportunity he&#8217;s interested* in requires an upfront investment of $75,000-$90,000. <\/p>\n\n\n\n<p>So if Perry pays his upfront investment in cash, that only leaves him with $20,000 to $35,000. <\/p>\n\n\n\n<p>*He&#8217;s only interested in the <a href=\"https:\/\/www.thefranchiseking.com\/top-franchise-opportunities\">franchise he&#8217;s looking at<\/a> because a franchise consultant suggested it. A weak-ass franchise consultant. I&#8217;ll tell you why the &#8220;<em>consultant<\/em>&#8221; is lousy in a bit. Let&#8217;s keep moving, because this next part is important.<\/p>\n\n\n\n<h2>Franchises Have Everyday Operating Expenses<\/h2>\n\n\n\n<p>The franchise Perry is interested in is a part of the home services sector of franchising. If he became a franchise owner, he&#8217;d be providing a time-saving <a href=\"https:\/\/www.franchisedirect.com\/homeservicesfranchises\/17\" target=\"_blank\" rel=\"noreferrer noopener\">service that busy homeowners would like to have<\/a>. But they don&#8217;t <em>need<\/em> to have it. <\/p>\n\n\n\n<p>That said, there are a lot of ongoing expenses franchisees have. <\/p>\n\n\n\n<p>And even if a portion of the upfront investment includes working capital, it&#8217;s not like he&#8217;s going to be able to pocket some money for himself. Not at the beginning anyway. And remember, he&#8217;d have to leave his job. That means no income coming in. For awhile. <\/p>\n\n\n\n<p>As to Perry&#8217;s monthly business operating expenses, they&#8217;d include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A loan payment for the truck he&#8217;ll need <\/li>\n\n\n\n<li>Gas<\/li>\n\n\n\n<li>Inventory and supplies<\/li>\n\n\n\n<li>Marketing costs<\/li>\n\n\n\n<li>Insurance<\/li>\n\n\n\n<li>Royalties<\/li>\n<\/ul>\n\n\n\n<p>And more. <\/p>\n\n\n\n<p>Say $1500 a month at minimum. More when he hires an employee. That&#8217;s going to drain his balance pretty fast. <\/p>\n\n\n\n<h2>Customer Acquisition<\/h2>\n\n\n\n<p>Every aspiring franchise owner thinks they&#8217;ll acquire customers quickly, and that there&#8217;ll be a lot of them. It&#8217;s normal. Gotta think positive, right?<\/p>\n\n\n\n<div class=\"tenor-gif-embed\" data-postid=\"20508559\" data-share-method=\"host\" data-aspect-ratio=\"1.05263\" data-width=\"80%\"><a href=\"https:\/\/tenor.com\/view\/good-juju-witch-good-vibes-sending-love-and-light-hive-gif-20508559\">Good Juju Witch GIF<\/a>from <a href=\"https:\/\/tenor.com\/search\/good+juju-gifs\">Good Juju GIFs<\/a><\/div> <script type=\"text\/javascript\" async src=\"https:\/\/tenor.com\/embed.js\"><\/script>\n\n\n\n<p>With that in mind, the projections in Perry&#8217;s franchise business plan calls for 8 new customers in month #1, and 18 more in month #2. <\/p>\n\n\n\n<p><strong>Note<\/strong>: each customer pays between $80-$130 a month for the service. <\/p>\n\n\n\n<p>But what if Perry only adds on 3 or 4 new customers in his first month in business, and only 5 more in his 2nd month? That means he&#8217;s 17 customers short. <\/p>\n\n\n\n<p>That said, month #3 is better, as he acquired 10 more customers.    <\/p>\n\n\n\n<p>So now he has a business bringing in about $1900 a month. Not bad. Except for the $1700.00 in expenses. That leaves Perry around $200. Good thing he&#8217;s living at home.<\/p>\n\n\n\n<p>To be sure, anyone with business experience knows that the first few months in business-heck, the first<em> year<\/em> in business is tough. Profit is hard to come by. <\/p>\n\n\n\n<h2>Franchise Risks: Perry Becomes Worried<\/h2>\n\n\n\n<p>6 months in, Perry&#8217;s getting nervous. <\/p>\n\n\n\n<p>First off, he doesn&#8217;t have as many customers he thought he would have.<\/p>\n\n\n\n<p>Secondly, some of his earlier customers have dropped out. <\/p>\n\n\n\n<p>Finally, he barely has enough money to pay his <em>living<\/em> expenses. <\/p>\n\n\n\n<p>For instance, he financed a used Subaru WRX. His payment is $285.00, with 2 more years to go until it&#8217;s paid off. And his car insurance is $75 a month. <\/p>\n\n\n\n<p>Of course he owns a phone. He pays Verizon $100 a month. <\/p>\n\n\n\n<p>With other expenses like food and clothing, he&#8217;s up to around $600. Living at home! For how long? Who knows? Lots of things could happen on that front. My point?<\/p>\n\n\n\n<p>Perry&#8217;s business isn&#8217;t making a lot of money, and going forward, unless he adds<em> at least<\/em> 10-15 customers a month, his business may not even make it through it&#8217;s first year.    <\/p>\n\n\n\n<h2>What I Told Perry About His Risk Of Buying A Franchise<\/h2>\n\n\n\n<p>After Perry described his scenario, including his financial situation and how he found out about the franchise he&#8217;s about to look into, this is what I told him. <\/p>\n\n\n\n<p>&#8220;<em>Perry, you called me because you wanted to know if it was too <a href=\"https:\/\/www.thefranchiseking.com\/quotes-on-risk-taking\">risky <\/a>for you to buy a franchise. <strong>It is<\/strong><\/em>.&#8221;<\/p>\n\n\n\n<p>Perry: &#8220;I was starting to think that, but I don&#8217;t know a lot about franchising or how a business works.&#8221;  <\/p>\n\n\n\n<p>&#8220;<em>Furthermore, the franchise consultant who suggested this pet-related service business to you should&#8217;ve never had done it<\/em>.&#8221;   <\/p>\n\n\n\n<p>Perry: &#8220;Why Joel?&#8221;<\/p>\n\n\n\n<p>&#8220;<em>Because you aren&#8217;t financially qualified to buy a franchise<\/em>. <em>At minimum, you need to have <a href=\"https:\/\/www.thefranchiseking.com\/calculator\">a net worth of $350,000<\/a> plus enough money set aside for working expenses <strong>and<\/strong> living expenses<\/em>.&#8221; <\/p>\n\n\n\n<p>Perry: &#8220;I&#8217;m glad you told me all of this. What do you think I should do. I&#8217;m supposed to have a call with the franchisor later today.&#8221;<\/p>\n\n\n\n<p>&#8220;<em>Wait. The franchisor agreed to talk with you<\/em>?&#8221; <\/p>\n\n\n\n<p>Perry: &#8220;Yes, the franchise consultant arranged it, and he told me he sent my information in.&#8221;<\/p>\n\n\n\n<p>Now I&#8217;m pissed. <\/p>\n\n\n\n<p>&#8220;<em>Here&#8217;s what you do. Do the call with the franchisor. Tell your representative at franchise headquarters you only have around $100,000 and nothing else. He should quickly tell you that you aren&#8217;t qualified and that the consultant should have never sent your information in. And then he should apologize<\/em>.&#8221;   <\/p>\n\n\n\n<p>Perry: Really?<\/p>\n\n\n\n<p>&#8220;<em>Yes. And <a href=\"https:\/\/www.thefranchiseking.com\/what-everybody-ought-to-know-about-franchise-consultants\">email this franchise consultant <\/a>and tell him to take you off his list and never contact you again<\/em>.&#8221; <\/p>\n\n\n\n<p>We talked for a bit more. I told him to keep saving his money and to learn more about business and franchising. He thanked me and hung up. Perry is a nice young man. I wish him nothing but the best.<\/p>\n\n\n\n<h2>Setup To Fail<\/h2>\n\n\n\n<p>Perry was being setup to fail.<\/p>\n\n\n\n<p>First by a franchise consultant who is either new, desperate, or both. <\/p>\n\n\n\n<p>Secondly, by a franchisor who agreed to take Perry on as a prospective new franchisee.<\/p>\n\n\n\n<p>And if you&#8217;re saying to yourself &#8220;<em>Maybe Perry could&#8217;ve made it<\/em>,&#8221; you&#8217;re 100% right. He could&#8217;ve.<\/p>\n\n\n\n<p>If he had the power to change how math works.   <\/p>\n\n\n\n<p> <\/p>\n\n\n\n<p>  <\/p>\n\n\n\n<p> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>The young man from Portland, Oregon I talked with wanted to own his own business. And with only $110,000 to his name (which he didn&rsquo;t want to lose), he felt that buying a franchise would pose less of a risk. But would it? That&rsquo;s what this post is about. Perry&rsquo;s Scenario Perry lives at home. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":43764,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[2123,32],"tags":[2215],"class_list":["post-43751","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buying-a-franchise-business","category-franchise-purchasing","tag-franchising-risks"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Risks Of Buying A Franchise Business | The Franchise King\u00ae<\/title>\n<meta name=\"description\" content=\"In this post, The Franchise King\u00ae shares a personal story about the risks of buying a franchise. 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