{"id":6610,"date":"2012-06-11T14:14:32","date_gmt":"2012-06-11T14:14:32","guid":{"rendered":"https:\/\/www.thefranchiseking.com\/?p=6610"},"modified":"2013-07-26T19:07:25","modified_gmt":"2013-07-26T19:07:25","slug":"top-franchise-fears","status":"publish","type":"post","link":"https:\/\/www.thefranchiseking.com\/top-franchise-fears","title":{"rendered":"What Are The Top Franchise Buying Fears?"},"content":{"rendered":"<p><a title=\"Are They Really That Scary? by ruralgold, on Flickr\" href=\"https:\/\/www.flickr.com\/photos\/rorymartin\/2987162065\/\"><img loading=\"lazy\" decoding=\"async\" alt=\"Are They Really That Scary?\" src=\"https:\/\/farm4.staticflickr.com\/3040\/2987162065_62e161ea4f.jpg\" width=\"367\" height=\"500\" \/><\/a><\/p>\n<p>If the prospect of becoming the owner of your own franchise business isn&#8217;t sending occasional shivers down your spine, you&#8217;re living in a state of denial. I&#8217;ve advised <em>millionaires<\/em> who&#8217;ve wanted to dip their toes into franchise ownership, and <em>they<\/em> get scared.<\/p>\n<p>I remember working with a gentleman who was looking at the <strong>top franchise<\/strong> around, (<em>in the franchise sector he was looking into<\/em>) who literally lost sleep the weekend before he ended up <a title=\"before you sign a franchise agreement contract\" href=\"https:\/\/www.thefranchiseking.com\/before-you-sign-a-franchise-agreement-franchising-contract\">signing the franchise contract<\/a>. He had been going back and forth in his own mind on whether or not he should buy the franchise that he was laser-focused on, and like anyone I&#8217;ve worked with, wanted to make the right decision for him and his family.<\/p>\n<p>In his case, he had been downsized from a major company, and was not a happy camper.<\/p>\n<p><a title=\"getting downsized\" href=\"https:\/\/www.thefranchiseking.com\/downsized\">Downsized-what an ugly word<\/a>.<\/p>\n<p>Now, <em>most<\/em> people aren&#8217;t overjoyed when they find out that their services are no longer needed; it&#8217;s happened to me.<\/p>\n<p><strong>An observation;<\/strong> I&#8217;ve found that<em> the people who have the most success after a downsizing are the ones who can let go the fastest<\/em>. The ones that hold onto their anger-which is usually justified, too long, are the ones who seem to take the longest to recover from a job loss.<\/p>\n<p>I wrote that my\u00a0client\u00a0wasn&#8217;t, &#8220;<em>a happy camper<\/em>.&#8221; \u00a0He wasn&#8217;t. He was angry. He<em> did<\/em> have some resentments. He helped his former company become more profitable. His employees liked him. He did all the right things. He just happened to be the head of a division that wasn&#8217;t deemed to be an important part of the company&#8217;s long-term strategy.<em> Losing his job wasn&#8217;t his fault<\/em>. \u00a0However, by the time he found the franchise that he eventually ended up purchasing, his resentments <em>were<\/em> 95% gone.<\/p>\n<p>&nbsp;<\/p>\n<h2>Franchise Buying Fears<\/h2>\n<p>My client <em>did<\/em> have some sleepless nights&#8230;<em>before<\/em> he wrote his $30,000 check for the upfront franchise fee. He told me that it <em>was<\/em> a difficult thing to do. That&#8217;s right; $30,000 is a lot of money-even for a millionaire. I remember him telling me that he said, &#8220;<em>What the hell, it&#8217;s only money<\/em>&#8221; as he wrote the check out. I guess that it was his way of adding a little humor to what was for him, <em>and what will be for you<\/em>, a serious moment.<\/p>\n<p><strong>So, what are you afraid of?\u00a0<\/strong><\/p>\n<p>Here are the top franchise buying fears-see if you can relate to them;<\/p>\n<ol>\n<li><strong>Fear of losing money<\/strong>&#8211; this fear is the most obvious one, and it&#8217;s palpable. There are varying degrees of this fear. Some people are afraid of losing their <em>up-front investment<\/em>, while others have a fear of, &#8220;<em>Losing everything<\/em>.&#8221;<\/li>\n<li><strong>Fear of failure<\/strong>&#8211; this one is very personal. No one wants to fail, but most of us do. (<em>At some things<\/em>) Owning a franchise business is pretty public, especially if it&#8217;s a <a title=\"franchise direct retail 100\" href=\"https:\/\/www.franchisedirect.com\/retailfranchises\/100\" target=\"_blank\">retail franchise<\/a> or a food franchise. If you end up becoming an owner of one of those types of franchises, and 6 months into it, you go out of business&#8230;lots of people are going to know that you failed. Which leads to #3.<\/li>\n<li><strong>Fear of\u00a0embarrassment<\/strong>&#8211; I&#8217;ve found that lots of people won&#8217;t even <em>look<\/em> at something that&#8217;s as big as business ownership because they want to avoid being\u00a0embarrassed\u00a0if things don&#8217;t work out. \u00a0Think about it; lots of us avoid things because we don&#8217;t want to be looked upon by others in a negative way. No one wants to be\u00a0embarrassed, and some people go to extreme\u00a0lengths\u00a0to avoid embarrassment.<\/li>\n<li><strong>Fear of choosing a lose<\/strong>r- there are 3,000+ different franchise opportunities registered in the US. That&#8217;s a lot of opportunities to learn about! There <em>are<\/em> ways to lower your risk..avoiding the losers, but none of them-even the techniques that I teach, can\u00a0guarantee success. <a title=\"franchises can go under\" href=\"https:\/\/smallbiztrends.com\/2012\/05\/what-if-your-franchisor-goes-under.html\" target=\"_blank\">Things like this <\/a>can happen.<\/li>\n<\/ol>\n<p>There are more-the list isn&#8217;t complete.<\/p>\n<p><strong>I&#8217;d like to know what your fears are<\/strong>. What would stop <em>you<\/em> from becoming the owner of a franchise?<\/p>\n<p><a href=\"https:\/\/www.thefranchiseking.com\/joel-libava-franchise-consulting-franchise-advisor-services\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-6799\" title=\"Joel Libava's guaranteed franchise ownership advisory packages\" alt=\"Joel Libava's guaranteed franchise ownership advisory packages\" src=\"https:\/\/www.thefranchiseking.com\/wp-content\/uploads\/Joel-Libavas-guaranteed-franchise-ownership-advisory-packages-620x37.png\" width=\"620\" height=\"37\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If the prospect of becoming the owner of your own franchise business isn&rsquo;t sending occasional shivers down your spine, you&rsquo;re living in a state of denial. I&rsquo;ve advised millionaires who&rsquo;ve wanted to dip their toes into franchise ownership, and they get scared. I remember working with a gentleman who was looking at the top franchise [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","footnotes":""},"categories":[770,14,32],"tags":[915,916,914],"class_list":["post-6610","post","type-post","status-publish","format-standard","hentry","category-before-you-sign-it","category-downsized","category-franchise-purchasing","tag-getting-downsized","tag-millionaires","tag-top-franchise-fears"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Are The Top Franchise Buying Fears? &#8212; The Franchise King\u00ae<\/title>\n<meta name=\"description\" content=\"What Are The Top Franchise Buying Fears?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thefranchiseking.com\/top-franchise-fears\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Are The Top Franchise Buying Fears?\" \/>\n<meta property=\"og:description\" content=\"What Are The Top Franchise Buying Fears?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.thefranchiseking.com\/top-franchise-fears\" \/>\n<meta property=\"og:site_name\" content=\"The Franchise King\u00ae\" \/>\n<meta property=\"article:published_time\" content=\"2012-06-11T14:14:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-07-26T19:07:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/farm4.staticflickr.com\/3040\/2987162065_62e161ea4f.jpg\" \/>\n<meta name=\"author\" content=\"Joel Libava\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/top-franchise-fears#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/top-franchise-fears\"},\"author\":{\"name\":\"Joel Libava\",\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/#\\\/schema\\\/person\\\/b560fd324f6df9be52ac875e631beb66\"},\"headline\":\"What Are The Top Franchise Buying Fears?\",\"datePublished\":\"2012-06-11T14:14:32+00:00\",\"dateModified\":\"2013-07-26T19:07:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/top-franchise-fears\"},\"wordCount\":691,\"commentCount\":3,\"publisher\":{\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/top-franchise-fears#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/farm4.staticflickr.com\\\/3040\\\/2987162065_62e161ea4f.jpg\",\"keywords\":[\"getting downsized\",\"millionaires\",\"top franchise fears\"],\"articleSection\":[\"before you sign it\",\"downsized\",\"Franchise Purchasing\"],\"inLanguage\":\"en-US\",\"copyrightYear\":\"2012\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.thefranchiseking.com\\\/top-franchise-fears\",\"url\":\"https:\\\/\\\/www.thefranchiseking.com\\\/top-franchise-fears\",\"name\":\"What Are The Top Franchise Buying Fears? 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Finally, he's been in franchising close to 25 years.","email":"joel@thefranchiseking.com","telephone":"2168312610","legalName":"Franchise Selection Specialists Inc.","foundingDate":"2002-01-20","taxID":"20-1184045","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"1","maxValue":"10"}},{"@type":"Person","@id":"https:\/\/www.thefranchiseking.com\/#\/schema\/person\/b560fd324f6df9be52ac875e631beb66","name":"Joel Libava","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/0c74981307dba3f4970cdf8359a1b2fc6ffe7721a2e3d1001acd9ac59db6ed61?s=96&d=mm&r=pg","url":"https:\/\/secure.gravatar.com\/avatar\/0c74981307dba3f4970cdf8359a1b2fc6ffe7721a2e3d1001acd9ac59db6ed61?s=96&d=mm&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0c74981307dba3f4970cdf8359a1b2fc6ffe7721a2e3d1001acd9ac59db6ed61?s=96&d=mm&r=pg","caption":"Joel Libava"},"description":"I\u2019m The Franchise King\u00ae, Joel Libava. I'm the author of two helpful books on researching and buying a franchise. In addition, I'm a Franchise Ownership Advisor with 20+ years of experience working 1-on-1 with people interested in buying a franchise, safely. Subscribe to my free VIP Franchise Newsletter.","sameAs":["https:\/\/www.thefranchiseking.com","https:\/\/www.instagram.com\/thefranchchiseking1","https:\/\/linkedin.com\/in\/joellibava","https:\/\/in.pinterest.com\/franchiseking\/","https:\/\/www.youtube.com\/JoelLibava"],"knowsAbout":["Franchising"]}]}},"_links":{"self":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/posts\/6610","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/comments?post=6610"}],"version-history":[{"count":0,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/posts\/6610\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/media?parent=6610"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/categories?post=6610"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thefranchiseking.com\/wp-json\/wp\/v2\/tags?post=6610"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}